Conversation
Thailand's Sustainable Sojourn: Leading Meaningful Travel Towards Greener Horizon
Captivating travellers with its rich cultural tapestry and breathtaking landscapes, Thailand stands tall as a wholesome destination for the visitors. Committed to sustainability, the Land of Smiles is pioneering low-carbon initiatives and promoting responsible tourism, offering a harmonious blend of natural beauty and ethical exploration. With a visionary eye towards 2024, Thailand anticipates an exciting future where eco-conscious practices and immersive experiences will redefine the traveller's journey in this enchanting destination.
Siriges-a-nong Trirattanasongpol, the Director at Tourism Authority of Thailand (TAT) New Delhi Office in charge of a large South Asian market speaks to June Mukherjee, Founder Editor of
The Asian Footprints
AIMING TO POSITION QATAR AS A WELL-DEFINED DESTINATION FOR ALL
With a notable influx of visitors, particularly from Asia, Qatar has successfully positioned itself as a captivating destination, offering a harmonious blend of modern and traditional attractions. In an enlightening interview with June Mukherjee from The Asian Footprints, Philip Dickinson, Vice President, International Markets of Qatar Tourism explores tourism issues beyond the football extravaganza.
BELIEVE,
THY NAME IS BHUTAN
Drukyul, or the Land of the Thunder Dragon as Bhutan calls itself, is a country of striking contrasts and uncommon harmony - a place where people can find peace and do business, experience living heritage, and discover wilderness teeming with life. Carissa Nimah, Chief Marketing Officer, Department of Tourism, Royal Government of Bhutan discusses with The Asian Footprints why Bhutan’s new brand promotion ‘Believe’ is all about its sustainable tourism development policies, the elevation of guest experiences, and unadulterated happiness.
DREAM OF GARDENS IN THE DESERT SAND
Change your old perception about Dubai, go beyond desert safari, dune-bashing and the iconic Burj Khalifa. Explore the Museum of the Future, camp at the mountain town of HATTA in the backdrop of Hajar terrain, visit the animal kingdom at the bio-dome of Green Planet, think of meeting the locals to experience the Arab Emirati culture and be assured of year-round cosmopolitan activities when you Visit Dubai: Bader Ali Habib, Head of Region - South Asia, discusses with The Asian Footprints all these hidden gems of Dubai and how luxury travel and responsible tourism can work hand-in-hand, in an exclusive conversation.
Create Memories in the Land of Creation
While travelling, what is the point of running and rushing if you are not enjoying some of the most beautiful and extraordinary places on earth? Take for example the ‘lowest point on earth’ we know as the Dead Sea! Israel Tourism, in its post-pandemic comeback policy, is strongly promoting quality slow travel instead of the ‘seen this’ & ‘done that’ tick mark approach, Sammy Yahia, Director of Tourism - India & Philippines, Israel Ministry of Tourism discusses with The Asian Footprints.
Singapore’s Strategic Intent of Product Differentiation
Singapore, which practices sustainability like a habit, is moving on with a new game plan which seems to follow M.E.Porter’s business strategy for competitive advantage. Inducing wellness and sustainability with ease of access, international visitors can now leave their green footprints while taking back unforgettable memories. Creating experiences that one can only have in Singapore is the focus, Keith Tan, the Chief Executive, Singapore Tourism Board tells The Asian Footprints.
Malaysia, Truly Asia, Coming Back Stronger
Immediately after the careful announcement of its border reopening for the international tourists, the Malaysia Tourism Promotion Board which is celebrating its 50th anniversary has started sensitising the travel trade and consumers around the world on why they should pick Malaysia. This time quality tourists and protecting the sustainability of its tourism wealth are the focus of the country. Says Sulaiman Bin Suip, Director, Tourism Malaysia, New Delhi Office
‘Amazing New Chapters, Now Even More Amazing’
As the land of smiles launches Visit Thailand Year 2022 with a brand new campaign Amazing New Chapters, the Tourism Authority of Thailand (TAT) India Offices in charge of South Asian markets look forward to a more customised approach in terms of audience engagement and promotional strategies with the travel trade as well as consumers, says Vachirachai Sirisumpan, Director, Tourism Authority of Thailand, New Delhi